Why a 4.8 Rating Isn’t “Good Enough” Anymore

If you’re a homeowner managing your own short-term rental or working with a host who’s not keeping up, this one’s for you.

A 4.8 star average might’ve been solid a few years ago — but today, it can mean getting buried in search results.

Guest Expectations Are Higher Than Ever

We don’t make the rules — but we play to win. Guests now expect:

  • Instant communication

  • Flawless cleanings

  • Thoughtful touches

  • A near-perfect stay, every time

And if your current host isn’t delivering that, your reviews (and your revenue) will feel it.

The Algorithm Favors Excellence

Airbnb’s algorithm rewards listings that over-deliver.

A 4.95+ rating gets:

  • Higher visibility in search

  • More clicks and bookings

  • Increased revenue per stay

Meanwhile, a couple of 4-star reviews in a row can tank your momentum. Not because your property isn’t great — but because it’s not run with consistency.

Don’t Let Small Mistakes Cost You Big

We’ve seen it all — guests docking points for:

  • A broken lightbulb

  • Running out of toilet paper

  • Confusing check-in instructions

It sounds small, but these things matter when your next guest is choosing between your 4.8-rated stay and someone else’s 4.98.

We’re in the Business of 5 Stars

At Check-In & Co., we obsess over the little things. Because that’s what gets 5-star reviews.

If your current host isn’t keeping your listing competitive, we’d love to show you what a difference co-hosting done right can make.

One bad week can set you back months. Ready to tighten up your listing and raise your rating?
Let’s talk.

Chris Callaghan
chris@checkinandco.com
561-818-2903

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Your Property Isn’t the Problem — It’s the Systems